Linda Yaccarino is a high-level executive at NBCUniversal Media, LLC. She’s in charge of bringing in more than $10 billion in revenue each year. She went to Penn State University and studied liberal arts and telecommunications.
Yaccarino is also a leader in the World Economic Forum, where she runs a group focused on the future of work and helps with media, entertainment, and culture initiatives.
Early Life and Education
Linda Yaccarino is a successful advertising executive and philanthropist who has made a name for herself in the marketing world. She grew up in Sea Cliff, New York, and showed an interest in business and innovation from a young age. Yaccarino went to Penn State University, where she studied marketing.
Career Success at NBCUniversal
Yaccarino’s career skyrocketed when she joined NBCUniversal in 2011. She’s now the Chairman of Global Advertising and Partnerships, in charge of a team of 2,000 people that helps connect brands with millions of viewers around the world
Thanks to Yaccarino’s leadership, NBCUniversal has grown like never before, generating more than $100 billion in ad sales and expanding its global reach. She’s also made innovative commercial partnerships, launched an ad-supported streaming service, and invested heavily in data and technology.
Chairmanship at YMU
Yaccarino was recently chosen to lead the board of YMU, a talent management company that represents famous people like Paris Hilton and Emily Ratajkowski. Her experience in advertising and partnerships makes her a great fit for this new role.
Accolades and Recognition
Yaccarino is a highly respected advertising executive who has received many awards for her contributions to the industry. She has been named one of the “Top 10 People Transforming Advertising” by Business Insider and one of the “Ten Most Powerful Women in TV” by Adweek. Yaccarino’s creative and effective leadership is helping to shape the future of advertising.
Appointment as CEO of Twitter
On May 11, 2023, Elon Musk, the billionaire owner of Tesla and Twitter, announced that Linda Yaccarino would be the new CEO of Twitter. This came after Musk conducted a Twitter poll, in which people voted for him to step down as CEO.
Musk will transition to the position of executive chair and chief technology officer, while Yaccarino takes on her new role. Together, they plan to transform Twitter into an all-encompassing platform called X, the “everything app.”
Linda Yaccarino is married to Claude Peter Madrazo and has two children, Christian and Matthew. Matthew works as the director of sales at Studio71, and Christian is a pediatric nurse at New York Presbyterian Hospital.
Yaccarino’s impressive leadership has landed her a new role as CEO of Twitter, where she aims to transform the platform into an all-encompassing app known as X. Her passion and dedication to the advertising industry continue to inspire others and leave a mark on the business world.
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